On this week’s episode of Most Innovative Companies, we speak with Shein’s head of strategic communications Peter Pernot-Day to understand Shein’s business model.
Last week, ulltra-fast fashion brand Shein confidentially filed for an IPO. The eleven year-old company is known for creating very low cost garments that it can produce quickly for its predominantly Gen Z customers. Today the company has a private-market valuation of $66 billion but is seeking a valuation as high as $90 billion during the IPO process. On this week’s episode of Most Innovative Companies, we spoke with Shein’s head of strategic communications Peter Pernot-Day to learn more
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